"The value of wellness at the university of north dakota" by Amanda Anderson

Date of Award

5-2006

Document Type

Independent Study

Degree Name

Master of Business Administration (MBA)

Abstract

As new wellness and recreation centers are being built throughout the United States, many people are trying to determine the value that these facilities and their associated programs have on the students who participate. There have been several claims that universities benefit from increased recruitment and retention rates because of these facilities and programs. While that may be true, this study is an attempt to determine the value of the wellness and recreation opportunities at the University of North Dakota (UNO). While many faculty and staff members utilize the services of the Wellness Center at the University of North Dakota, this study focuses on students.

The purpose of this study is to:

  1. Determine the value and contribution of wellness to the lives of participants at the University of North Dakota
  2. Document the buying power of wellness participants at the University of North Dakota
  3. Compare behaviors related to participation in recreational activities of UND students to students throughout the country
  4. Provide a baseline measure so that the impact of the new Student Wellness Center can be later determined

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